Cases and Corpora
Edited By Sylvain Dieltjens, Paul Gillaerts, Priscilla Heynderickx, Geert Jacobs and Elizabeth de Groot
Section 1: Internal Discourse 13
Section 1: Internal Discourse PAUL GILLAERTS E-mail Use in a Belgian Company: Looking for the Hybridity of the Genre 1. Introduction In this chapter I shall investigate internal e-mail use of the com- munication department of the Belgian branch of a multinational engi- neering company operating in the industrial, energy and health care sectors1. The corpus covers 124 e-mails in total. They are all written in Dutch. 1.1. Three lines of approach and trends Within genre studies three lines of approach can be distinguished: one focusing on the characteristics, another on the structure and a third on the context. Focusing on e-mail research we see that most attention has been paid to the characteristics of e-mail (a.o. Ferrara et al. 1991; Uhlirova 1994; Horowitz/Barchilon 1994; Handler 1995; Gains 1999; Gimenez 2000; Frehner 2008; Cho 2010), especially at the intro- duction of the new internet medium. Much less attention has been given to the structure, except to the rather evident header information. But apparently, a move analysis is hard to find (Mulholland 1999; Gimenez 2005; Frehner 2008). This is an interesting point, since move analyses are widely seen as an inte- gral part of genre analysis. The relative absence of move analyses in 1 Due to the confidential character of e-mail communication, the name of the company is not revealed. I also want to thank Nadine Van den Eynden and her students for the e-mail corpus. 16 Paul Gillaerts research literature seems to point to a possible absence of moves in...
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