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Thinking. The Heart of the Media

Jacek Dabala

In a unique, and at times highly polemical way, the author demonstrates how the media generally influences thinking and what kind of content they put into peoples’ heads. He aims to encourage a better understanding of oneself, one’s environment, and the world but above all, a better understanding of freedom, the condition of democracy - or dictatorship. This is probably the first book in the media and communication studies which, through scientific provocation, makes the readers delve deeply into their intelligence, teaches them how to use it, and allows them to decide whether they have a weak, average, or insightful mind. The book sets one of the most important trends: it tells how the media think and how they shape their audiences.

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Naive idealism

Idealism is as wonderful as a dream. The only problem is that it is unreal, impossible to put into practice. Someone who strives towards it deserves great respect but this does not change the fact that he is naïve.

Pope Francis means well but he uses the rhetoric of idealism. He offers a world that is beautiful, just, supportive, happy and safe, a wonderful world of dreams. When he warns against capitalism, saying that it takes away hope from the people, he enters an area for which he is not responsible, is not familiar with, and confronts it with utopia. However, attractive this sounds, it is dangerous because it does not offer anything better as a replacement. It only feeds hopes without a chance of fulfilment. Criticism of capitalist market economy which has built civilisation, comparing it to the terrorism of money, seems like intellectual abuse for effect, perhaps even unconscious manipulation. All the more so since the church also benefits from that economy, is also rooted in the culture of money, thanks to which it exists and can help its faithful. Francis mixes real arguments with impossible ones; on the one hand, he rightly opposes the privatisation of common good such as water, but on the other hand, he naively demands guaranteed work and homes for all. Such ecosocialism is convincing, but in practice applicable only at a level of what is possible. As are calls for...

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