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The Adriatic Territory

Historical overview, landscape geography, economic, legal and artistic aspects

Edited By Giuseppe de Vergottini, Valeria Piergigli and Ivan Russo

This volume presents a multidisciplinary overview of the factors of integration between the two shores of the Adriatic sea. The research promoted by the "Coordinamento Adriatico" is dedicated to a range of problems chronologically anchored to modernity and contemporaneity. The study focuses on the situation of the upper Adriatic with particular attention to the intellectual, political, economic, institutional, legal, administrative and artistic expressions of life.

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Online demand and supply for the industry tourism in the Adriatic region (Ilenia Confente)


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Ilenia Confente

Online demand and supply for the industry tourism in the Adriatic region

Abstract. The research provides an attempt to understand the flow of conversations that occur between the different social media in a given territory, exploring the online supply and demand for tourism products related to the Northern Adriatic area, giving particular emphasis to virtual communities of consumers.

Zahvaljujoč internetu je turistična industrija vključila informacijske in komunikacijske tehnologije v svoje vsakdanje dejavnosti, s tem pa razvila nove interaktivne aplikacije, ki izboljšujejo odnose med podjetji in strankami. Cilj študije je dojeti te spremembe na področju turizma zahvaljujoč spletu, ob upoštevanju razvoja ponudbe in povpraševanja, zlasti v povezavi z območjem severnega Jadrana.

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