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Open Access
Year
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The Power of Science
Economic research and European decision-making: The case of energy and environment policies©2010 Monographs -
«Loyalty Profiling»
Erfolgsdimensionen und Modellansätze eines effizienten und effektiven Customer Relationship Management©2010 Thesis -
Zwischen Faszination und Furcht
Ausländische Marktakteure in China auf der Suche nach Stabilität und langfristig gültigen Einfluss- und Erfolgsfaktoren©2010 Monographs -
Konsumentenverhalten in Marktnischen
Theoretische Diskussion und empirische Befunde zu den Determinanten der Nischenorientierung von Konsumenten©2011 Thesis -
Clusters, Networks, and Innovation in Small and Medium Scale Enterprises (SMEs)
The Role of Productive Investment in the Development of SMEs in Nigeria©2011 Thesis -
Cognitive Capitalism and its Reflections in South-Eastern Europe
©2010 Edited Collection -
Partizipatorisches Marketing privater Hochschulen
Corporate Identity als Ziel von Bildungsmarketing- Mit einem Vorwort von Rita Süßmuth©2011 Thesis -
Multimedia Marketing
Eine Betrachtung aus wirtschaftswissenschaftlicher, psychologischer und technischer Sicht©2011 Edited Collection -
The Shrimp that Became a Tiger
Transformation Theory and Korea’s Rise After the Asian Crisis©2013 Monographs -
Creating and Governing an Integrated Market for Retail Banking Services in Europe
A Conceptual-Empirical Study of the Role of Regulation in Promoting a Single Euro Payments Area©2011 Thesis -
Information Propagation on the Web 2.0
Two Essays on the Propagation of User-Generated Content and How It Is Affected by Social Networks©2012 Thesis -
Innovation Strategies in New Product Development
Balancing Technological, Marketing and Complementary Competencies of a Firm©2011 Thesis -
Influence of National Culture on IFRS Practice
An Empirical Study in France, Germany and the United Kingdom©2011 Thesis -
Market Constellation Research
A Modern Governance Approach to Macroeconomic Policy©2012 Edited Collection -
Accounting for R&D Investments According to IAS 38
And the Conflicting Forces that Shape Financial Accounting: An Empirical Analysis©2012 Thesis